Fox Bets on Hank Steinberg: Can He Deliver the Next Big Drama?

Fox Entertainment is placing a big bet on veteran TV creator Hank Steinberg to revive its struggling scripted drama division. Steinberg, known for hits like 'Without a Trace,' has signed a deal to develop new dramas for Fox, with his upcoming medical drama 'Doc' being the first major test. Fox's foray into fully owned scripted dramas has been rocky so far, with the short-lived 'Monarch' failing to connect. But with 'Doc,' based on an Italian series, and a deal with comedy writer Dan Harmon, Fox seems determined to find its footing. So, what's the big deal about Steinberg? He's known for creating shows with broad appeal, but can he translate that success to a network that's struggling to find its dramatic voice? Steinberg's previous deal with Sony Pictures TV ended in May, amidst a trend of networks pulling back from long-term overall deals. Does this mean Fox is getting a bargain, or is there something else at play? 'Doc' stars Molly Parker as a brilliant doctor who suffers a brain injury, losing the last eight years of her memory. Think 'Memento,' but with medical cases. Does this premise have the potential to be a gripping drama, or is it just another procedural? Steinberg himself seems confident, praising Fox's 'risk-taking' and 'unwavering' support. But will that be enough to overcome the challenges facing the network? One thing's for sure: all eyes will be on 'Doc' when it premieres midseason. Will it be a hit, or another flop for Fox?