Melo's Journey: From Court to Hall of Fame with Asani's Help

Paris, FranceFri Jan 10 2025
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Carmelo Anthony, the legendary Knicks player, is on the path to the Hall of Fame. This year, he's been nominated, and it was his long-time business partner, Asani Swann, who first shared the big news. They've been working together for over a decade, and Asani's corporate background has brought valuable expertise to their ventures. Last year, they launched Oath of Fidelity under Carmelo's brand VII(N) The Seventh Estate. On his podcast, Carmelo described the moment he found out about the nomination. Asani kept calling, which was unusual for her. When she finally got through, she was excitedly screaming, "You're Hall of Fame! " Carmelo, being typical of himself, initially didn't fully process the news. He was sick with a stomach bug and wasn't able to fully celebrate. Carmelo is among notable first-time nominees, including Dwight Howard and Sue Bird. Other basketball greats like Maya Moore and Sylvia Fowles are also up for the honor. The nomination recognizes Carmelo's impressive 19-year NBA career.