Uber Freight Teams Up with Better Trucks for Smarter Deliveries

Uber Freight has recently joined forces with Better Trucks, a Chicago-based last-mile delivery platform. This partnership aims to improve delivery services across the United States. Better Trucks, founded in 2018, handles millions of packages annually for big retail and e-commerce brands. By combining forces, they hope to make deliveries faster and more efficient. The collaboration is not just about teamwork; it's also about investing in each other's growth. Uber Freight's head of logistics mentioned that they initially worked with Better Trucks as suppliers. However, as they got to know each other better, they discovered that Better Trucks had even more capabilities than they initially thought. This includes advanced technology and operational skills. Uber Freight already covers a significant portion of the U. S. population, about 68%. But with Better Trucks, they can now reach even more people. Better Trucks brings tools for validating addresses, sorting packages, and planning routes. This is crucial in today's fast-growing e-commerce world. Uber Freight operates on an asset-light model, meaning they don't own many physical assets like trucks or warehouses. Instead, they use existing networks to scale quickly. However, as their volume grows, they might consider an "asset-right" approach. This means they could invest in some assets, like delivery stations, to create more value for their customers. The partnership comes at a time when delivery companies face pressure to cut costs and stay flexible. Uber Freight believes this collaboration will bring something unique and disruptive to the industry. By working together, they can serve a broader customer base and continue to innovate in the logistics network.