Ever wondered who’s shaping the news landscape in America? It turns out, nearly one in five Americans get their news from social media stars. A new study by Pew Research Center reveals that these digital influencers, often found on platforms like X, are a significant source of information, especiall
Adolescents today are heavily influenced by social media stars, often known as influencers. These role models can play a big part in helping teens understand their identity. In cities filled with diverse cultures, local influencers might hold extra importance. For kids growing up in a multi-cultural
Young men under the age of 30 are increasingly drawn to Donald Trump's campaign in 2024. According to recent polls, these voters have shifted significantly towards the Republican party over the past four years. Inflation, immigration, and economic concerns are some of the key reasons why young men a
Imagine splitting up with your partner, but instead of just dividing the furniture, you're fighting over your shared TikTok account with millions of followers. This is becoming a real-life scenario for many couples, as social media accounts become valuable assets in divorces. Kat and Mike Stickler f
Imagine a tiny town in Missouri with a population of just 186 people. That's where Crest Ridge High School is located. This school is making headlines for something big – a chance to win a multi-million dollar upgrade for their football field. The field, built way back in 1982 by local farmers, has
Ever wondered who's behind the scenes of your favorite influencers? Let's dive in and meet some of the key players. At United Talent Agency (UTA), Ali Berman, Damon Lau, Raina Penchansky, and Oren Rosenbaum are the brains behind big names like Emma Chamberlain on YouTube and Alex Cooper from Ca
A young streamer named Jack Doherty recently caused a stir when he crashed his sports car during a live stream on the Kick platform. He was texting and driving at the same time, which led to him losing control of his McLaren and hitting a guardrail. Doherty kept the stream running, showing the after
Meet Liv Schmidt, a 22-year-old influencer who was recently kicked off TikTok for promoting an unhealthy "skinny" lifestyle. Now, she's making headlines again for her money-saving hack: shopping in the children's section. That's right, this grown woman is buying clothes meant for kids and bragging a
The world of marketing is witnessing a significant shift, as brands are increasingly turning to celebrities and influencers to promote their products. According to a recent study by SponsorUnited, over 25% of new brands entering the endorsement landscape have done so in just the past year. This tren
Meta's ambitious plan to inject artificial intelligence into celebrity chatbots has come to a screeching halt, just a year after its launch. The tech giant, which has been under fire for its AI-trained software's inaccuracies, had reportedly paid a whopping $5 million to a single influencer for a tw
